Search engine play a vital role in internet marketing. Search engines are the primary marketing tools in this current business trend. The real success for your business and for your website lies in being search engine friendly. Nearly 90-95 percent of online transactions are succeeded by means of some top search engines only. The success or failure of a business completely relies on the website design. The more search engine friendly database web design, the more leads to your business.
Search engine optimization is not as simple as implementing meta keywords for each and every page. Top search engine placement is always a dream for those who think so. As a professional Search Engine Optimization Web Design Company, we implement all our SEO efforts, SEO strategies for your website’s prestigious search engine ranking. We make use of custom SEO tools for a professional website design.
The search engines or even web browsers can estimate the potentiality of your website by just going through your website’s home page. The content of the home page should be in such a way, that it makes the visitor mesmerising. After visiting your site, one should end his desired transaction there itself without a second thought. We will try our level best to implement the said strategy. Our web sites can be designed with full ecommerce facilities such as shopping carts and secure online payment facilities. We have experience of developing very large database driven site capable of supporting many coincident users.
We can develop database systems of any size from small access databases to large intranet/internet databases. We usually advocate the use of browser based database systems due to their flexibility. These do not require a connection to the Internet to function but can be run on any machine using a web server. The advantage of such a system is that they can easily be used to construct a database driven website at a later time.
Get you found specilaises in database web design. A database driven web site, as the name implies, uses a database to store the content of the web site. The web site may consist of a number of normal HTML pages and a number of templates. As these templates are displayed, code embedded in them queries the database and retrieves data which in turn is displayed within the template.
Get You Found offers and Internet consultancy service. If you are looking to get an online presence or just wish to develop your Internet strategy our experience can help. We understand that every customer's requirements are different and we offer unprejudiced advice on Internet related matters.
We build website designs with creativity and e-business in mind. Knowing that a boring web site development will be quickly ignored, our website design team shapes and molds a layout to control the viewer's focus and attention without overloading them. Simplicity is key. With a set structure, production moves ahead until the site is ready for testing and editing.
An internet marketing affiliate program is either an individual or merchant company that is willing to pay you a commission for selling their product or service for them. Some affiliate programs can be marketed offline, as well as online, however, most are designed to be put in front of internet audiences.
You would think that finding a good internet marketing affiliate program wouldn't be that big of a deal, however, there are definitely good affiliate programs and bad affiliate programs online, so it's very important that you get a "heads up" so you don't get ripped off.
There are, of course, many different methods of marketing affiliate programs. The most popular by far is email marketing. Email can send your marketing message to all four corners of the world in a matter of seconds, providing that it can get by the spam filters employed by most internet service providers. Another method for promoting an internet marketing affiliate program is by using pay per click advertising.
An affiliate program is one of the modules from internet marketing to generate inactive income. How it works is the website owners will pay a certain amount of commission to the affiliates for fetching traffic to the advertiser website or for subsequent dealings. These websites are owned by people and are called merchants, the ones who technically operate the affiliate program. You can join an affiliate program for free and start promoting the product immediately. A great affiliate program can go a long way in bringing revenue to a site.
Developing and managing an affiliate marketing program effectively could give you a real boost in your business results. Use these resources to learn how to plan and manage your affiliate marketing campaign. A successful affiliate marketing program takes time to build, but with a bit of effort it has the ability to increase your Internet sales noticeably. Learn how you can create a successful affiliate marketing program for your products and services. There are several ways that you can market an internet marketing affiliate program online.
Resource Box:There are several ways that you can market an internet marketing affiliate program online. database web design is the design of web pages, websites and web applications using HTML, images, and other media.
March 30, 2009
How to find a Good Internet Marketing Affiliate Program and database web design?
21 Great SEO Tips From Google's Matt Cutts
This is a compilation of stuff Matt Cutts has said historically, I decided I'd dig backwards and document some of the older stuff. I dated it accordingly.
Here it is:
1. http://www.mattcutts.com/blog/dashes-vs-underscores/Matt recommends using dashes over underscores to delimit words in urls. 2005.Google does not algorithmically penalize for dashes in the url despite the fact that some have raised it as a possible heuristic for spam detection. I think WordPress pretty much precludes this anyway. 2005.
2. http://www.mattcutts.com/blog/seo-mistakes-sneaky-javascript/Google takes action on individual instances of spam when they find it, but they focus on creating better algorithmic solutions. He states that he would not recommend using sneaky JavaScript redirects because your sites may get nailed in the near future. 2005.
3. http://www.mattcutts.com/blog/whats-an-update/Google updates their index data — including backlinks and PageRank all the time. However, they export and publish new backlinks and PageRank data approximately every three months. New backlinks and PageRank are meaningless — it is not an update. The information is likely already factored in for awhile before you see it. 2005.
4. http://www.mattcutts.com/blog/seo-mistakes-nearly-hidden-text/Hiding text using similar colors and background colors can actually be worse than using the same colors. Using “#EEEEEE” instead of solid white on a solid white background can look worse — as if you’re trying to hide it. I suspect this is a heuristic for detecting hidden text. 2005.
5. http://www.mattcutts.com/blog/q-a-thread-march-27-2006/If you sell links, Matt says you should use link condoms. Otherwise your reputation may fall. I assume this means they will devalue your outbound links. 2006.
6. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/Googlebot can only crawl the free portions that non-subscribed users can access since it does not log in. Therefore, be sure to excerpt material in the free version that that offers value. Vanessa Fox. 2006.
7. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/If you must use Flash, you must also make an HTML version available as well. Block the Flash version from the crawlers with a robots.txt file. Vanessa Fox. 2006.
8. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/Use user-friendly URLs like "african-elephants.html," and not "343432ffsdfsdfdfasffgddddd.html." Don't overdo it either — african-elephants-and-their-habitats-etc-etc-etc-etc.html. Vanessa Fox. 2006.
9. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/Assign unique, descriptive
10. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/Minimize the number of redirects upon hitting a URL. Vanessa Fox. 2006.
11. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/Minimize the number of URL parameters — 1-2 parameters if possible. Vanessa Fox. 2006.
12. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/Don’t use a parameter named “id=” in a URL for anything other than a session ID. Otherwise, it may not be included in the index. Vanessa Fox. 2006.
13. http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/Earned-links are earned and given by choice. Google does consider buying text links for PageRank purposes to be outside our quality guidelines. Vanessa Fox. 2006.
14. http://www.mattcutts.com/blog/google-analytics/Blackhat SEOs may be leery of using Google for analytics, but regular site owners should be reassured. Vanessa Fox. 2006.
15. http://www.mattcutts.com/blog/text-link-follow-up/Google’s is against selling/buying links, and Matt indicates they are good at spotting them — both algorithmically and manually. Sites that sell links can lose their trust in search engines. 2006.
16. http://www.mattcutts.com/blog/seo-mistakes-spam-in-other-languages/Google is focusing on detecting spam in other languages in 2006 — Italian, Spanish, Chinese, etc. 2006.
17. http://www.mattcutts.com/blog/seo-advice-discussing-302-redirects/External (domainA -> domainB) 302 redirects are largely treated as 301s now. 2006.
18. http://www.mattcutts.com/blog/seo-advice-url-canonicalization/Canonicalization is the process of picking the best url when there are several choices, and it usually refers to home pages — http://www.example.com/ vs. example.com vs. www.example.com/index.html. Since all these urls are different, a web server could return completely different content for all the urls above. When Google “canonicalizes” a url, it tries to pick the best one and elimintes the others. To help Google, link to resources on a site consistently, and use 301 redirects to enforce it. 2006.
19. http://www.mattcutts.com/blog/seo-advice-url-canonicalization/Do not use the URL removal tool to remove domain.com if you are worried about URL canonicalization and have both domain.com and http://www.domain.com/ in the Google index. This will remove the entire site. 2006.
20. http://www.mattcutts.com/blog/seo-advice-url-canonicalization/Search engines can perform canonicalization for things like keeping or removing trailing slashes, upper vs. lower case, or removing session IDs from bulletin board or other software. 2006.
21. http://www.mattcutts.com/blog/sitemaps-interview/404s (Gone, but may reappear) are treated the same as 410s (Gone, but will not reappear). Most web masters use 404s as 410s anyway. 2006.
Following these tips will probably help you rank better, so long as you actually trust Matt Cutts. I'd assert it's wise to approach some of his advice with skepticism, since I'm sure Google gives him guidelines as to what he can actually say, but following the advice above won't get you into any trouble.
March 29, 2009
Search Engine Optimization And Meta Tags And Search Engine Submit
Every search engine uses it’s own, very specific algorithm to index the websites. All major search engines keep updating their search algorithms quite frequently to give their searchers the best searching experience. Your website’s place in the search result pages depends on it’s calculation from the algorithm it follows. These algorithms are not changing everyday but are evolving into more intelligent and accurate. Yet, the major focus is on the Meta tags of the site.
These Meta tags are not visible when someone browses your web page but the search engines read these Meta tags alone and decide the place of a web page on its search result pages. It does so by finding the relevance of the Meta tags within them and with its contents. The most important Meta tags are the title, description and keywords. The first thing a search engine looks for is to find a relevance in these meta tags by looking at the keywords used in them and secondly it looks the relevance of the keywords used in these meta tags with the contents of the page.
The Title Tag
The title is the most important Meta tag of your website. This is the first thing shown on a web page and this is visible to both your visitor and most importantly to the search engine. That’s why it has to be given the utmost importance while search engine optimization is the consideration.
It is always depicted on the left top bar of in the browser window. This tag should include the most relevant keyword about your business. If the most relevant keywords are used in here, your web site will sure get a boost in a search.
Most websites use their company name in the title which in fact, is not something desirable. Because, nobody usually searches for a company name unless it is very well known or some giant multinational.
The perfect title tags should be something between 10-70 characters. It is not so that one can not put a longer title but the search engine would ignore the longer part of the title.
The Title tag should be written for the visitors (people searching for your business or services) first and the search engines second. This should be such as to motivate a click and obviously to favor the search engine indexing too.
Different title tags should be assigned to each page of your website containing its own keywords that relate to that specific page.
Description tag
The description tag should be written in such way that it speaks about the website contents in just one or two sentences.
It should be short and clear that your visitors get a close idea about your site by reading this in a short time.
The description tag should be 100 to 200 characters long. The Meta description tag also has a great role in the SEO of your page. This tag displays the information at a search engine result page (SERP) after a search is performed by a user. So, this should be such as this puts the concise summary of your page. Most search engines truncate longer Description. Remember this while writing this tag.
Same as above every page should have a different description tag in accordance with the contents it holds. This tag has quite some effect on the ranking of your site in Search Engine results. The Search Engine will read your description tag and will check if the keywords or search terms match your title tag and content of your web site. My suggestion is to take the first sentence or two of the contents from your web page and use that for the Meta description content.
Include the most relevant sentences matching with the page contents in description tag instead of stuffing the tag with more keywords. Remember that the Meta Description Tag of a web page must not look just a bunch of keywords, but should contain an informative and concise summary of your web page.
Keywords Tag
The most heavily sought technique in Search Engine Optimization process is Keyword optimization. But at the same time if keywords are too often repeated, chances are that the site gets marked out as “”spam”". However, if your target keyword are not included enough, its ranking will not be optimized. So, with present algorithms which are really smart and intelligent include only those relevant keywords you want to target and make sure that these are included in the contents too.
Use variations of a keyword like watch, watches, wrist watch etc. They are slightly changed keywords and yet don’t render any feeling to the search engine for their being repeated in the tag.
Geographical information (name of the country, city or place) may be used in the keywords. Sometimes it plays a great role when a search is made for a location based business. Or, even brand names, model name of a product can be used in this tag. That also helps when a search is made for a specific product model or brand.
Search engines give different weights to the keywords according to their positions in HTML tags used in the content. For example if a keyword is used in this tag which is present in Heading Tag also has more weight particularly when the same is in H1 tag.
Write your Alt tags of the images and the text links being used in the page such that it includes at least one keyword from the keyword tag. But, remember the same should look just relevant with the image or the hyper link for which it has been written.
The content should have included all of your keywords. The aggregate keyword density (all the keywords used in keyword tag) should be between 20% to 30% but not less than 5% to the best optimized results. However, Density for a single keyword should not be less than 2% and higher than 6%. The best is about 5% with the major keywords and 2% with subsequent keywords.
The Meta tags should be fine tuned with the contents and a good relevance is brought about between themselves with a perfect balance between the target audience and the search engines.
These Meta tags have been used really very un-carefully by the spammers, if we commit to use them methodically with the due respect, I hope, we should be able to create ever increasing web traffic on our sites.
Don’t forget to submit your site to all the search engines on the internet.
Grab expert tips about web traffic - your personal knowledge base.
Read More..